Purpose, inclusion and citizenship

At Edward Jones, our purpose is to partner for positive impact to improve the lives of our clients and colleagues, and together, better our communities and society.
Learn about the many ways our 50,000 colleagues are supporting one another and making a difference in the lives of our clients and their families. 

Download our Deeply Invested: 2021 Purpose, Inclusion and Citizenship Report using the links below:
 

Full 2021 Report (PDF) 2021 Executive Summary (PDF)

Welcome

I’d like to thank you for taking the time to learn more about our firm and the work we do to bring our purpose to life to improve the lives of our clients and colleagues, and together, better our communities and society.

Penny Pennington

Managing Partner, Edward Jones

Read Welcome Letter (PDF) Opens in a new window

Partnering for positive impact

Partnering to live out our purpose

In 2020, Edward Jones supported 254 unique organizations, and nearly 10,000 of our associates connected to their own purpose to serve 14,000 more – inspiring future generations to invest in their communities in a way that creates shared value. We are proud of our partnerships, and the work we do together to have a positive influence on society, be environmentally responsible and support good causes. Learn more about our partnerships.

Societal impact

Positive influence on society

Positive change starts from within our 50,000 colleagues across North America. By the end of 2025, Edward Jones is aspiring to:

  • Achieve diverse representation goals to hire and retain people of color and women among our U.S. and Canadian financial advisors, home office leaders and general partners
  • Raise $50 million over 10 years, the largest ever corporate commitment to support the Alzheimer’s Association® to date
  • Educate an estimated one million adults and youth through the Edward Jones Financial Fitness program

Environmentally responsible

During our firm’s first 100 years, Edward Jones’ founders laid the groundwork for a legacy of sustainability. And for the next 100, the decisions we make will work in service to our planet as much as they do to our clients and colleagues. We are developing a comprehensive approach to environmental sustainability. 

Support good causes

Our colleagues demonstrate time and again that when we bring together our collective resources, reach and resolve, we create amazing opportunities for individuals, families and communities to thrive. There’s a lot of great work being done at Edward Jones, by a lot of great people, and more work to do in partnership with nonprofit organizations. By supporting good causes, we bolster their mission and ability to reach underserved stakeholders.

Thank you for reading

Download our Deeply Invested: 2021 Purpose, Inclusion and Citizenship Report using the links below:

Full 2021 Report (PDF)

2021 Executive Summary (PDF)

To view last year’s second annual report, download our 2020 Corporate Citizenship Report (PDF).